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A personal message, role-played sample video/landing page, and resources for

Mark Bee

Simbec Orion


Hi, Mark.

Simbec Orion was an account of mine when I worked at Greenphire a few years ago. I’ve followed the business ever since then, especially after you joined them.  I'm very interested in supporting the company's growth, especially as I've been working in the sector for over fourteen years now.

I co-founded a business communications business that empowers sales and marketing teams, and transforms lead generation with two core services which I hope Simbec Orion will want to learn more about:

  • Connect VMS - A unique lead generation enablement service that delivers a human, hyper-personalized approach to prospecting that combines prospect and market research, video messaging, professional writing, and expert content, all in a branded landing page, and backed by sales and marketing operations services.

  • Professional research and copywriting services—Medidata, a $687.6 Million company, is one of our customers.

I've created a sample landing page that provides a flavour of how Connect VMS can be used. It includes a 2-minute role-play video outreach from a fictitious CRO called Now Pharma, approaching Sponsor Pharma. The video itself is shown below in isolation.

I hope I've piqued your interest and would love to have a mutual discovery call. Would you be open to that? My calendar is here if you'd like to compare schedules.

Kind regards,


Ray Collia

Co-founder and Partner

Word Ferret

Direct Dial or WhatsApp +44 7789 721821


Role Play:

Ray Collia reaching out from

Now Pharma CRO

to Sue Richards, a SVP at Sample Pharma

The video message is part of a  role-played sample landing page that contains a personalized message, examples of hand-picked content, and links.

Supporting Information for

Simbec Orion

Business Development.png

Connect VMS

How would you like two minutes of your prospect's attention...

without a scheduled meeting?


Build trust and credibility through personalized, authentic, human outreach, give buyers access to expertise and information, and thoughtfully align with your buyer's

journey and needs.

Learn more about Connect VMS here.

From just

£4 per prospect*

*Set-up fee applies

For your team, it's a simple as 1-2-3

Tell us who you want to reach and what you want to say.
We'll carry out extra research, brief you, and set up landing pages based on what you provide.

You and/or your team record 2-minute video message(s). You can use the landing page as a guide to what you should say.

We'll do the rest... editing, sending, follow-ups, and CRM data entry. Responses will come straight to you.


Copywriting and Research

Words Have Power

We are professional researchers and copywriters with decades of experience in life sciences services and solutions.

We specialize in aligning messaging with your specific stakeholders, and have real-world experience working with senior validation, quality, and IT stakeholders from SMEs up to the top 5 pharma, CDMOs, and CROs in the pharma industry.

Samples of our work

Clinical trial complexity.jpg
Bridging the Gap – TEFCA, Healthcare Data Interoperability, and Clinical Research Use Case
A Few Clicks and Done- Automating EDC Data Entry.jpg
EU GMP Annex 1- The Cost of Non-Compliance.jpg

Life Sciences Experience

One of our specialist areas is life sciences. We have more than fourteen years' business experience in solutions for the pharma and medical device sectors, including clinical trials.

One of our founders, Ray Collia, is an international speaker, round table and event chairperson, and patient and site evangelist in this sector. He was on the steering committee for the Pharmaceutical Contract Management Group between 2016 and 2023.

Click here to see our areas of experience.

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